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With the support of the Armenian Wine and Viticulture Foundation, Dynamic Development Group International, TOVMASYAN Exceptional Food and Beverage, “ Fine food and WELL Fusion”, at the invitation of Armenian agricultural adviser Armen Mehrabyan, the best sommelier of Europe 2000, best wine-maker in France, Frank Thomas, who participated in Armenian wine tasting and master classes.
He tasted the local wine with the unique method developed by him, highly appreciating the unique taste of the Armenian wines and the quality of grapes.
"Armenia is an interesting country for me because it is one of the birthplace of wine, with rich traditions and history. Armenian wines can occupy a unique place in the international market due to the varieties of grapes, "Sommelier said.
Zaruhi Muradyan, executive director of the Armenian Wine and Viticulture Foundation, highlighted the importance of holding such events in raising awareness of Armenian wines. "Positive evaluations of world-famous sommeliers will become a business card for our wines, making it more competitive and accessible to new markets. The Foundation is willing to support the initiatives aimed at raising the Armenian wine rating and revealing opportunities to enter new markets. "
According to Armen Mehrabyan, at present people are trying to return to the roots and restore the once-widespread tradition of healthy eating and drinking in Armenian households. "The culture of wine is also reviving, and we support it by inviting the Sommelier," he added.
The founder of TOVMASYAN EFB Varduhi Tovmasyan has been exporting Armenian wines to the European market for several years and underlines that the interest towards them is growing year by year. The consumer is looking for new products, which are new, but at the same time have an interesting story, and this is about Armenian wines. "We have a rich history of winemaking, endemic species of grapes, with the help of which we can become competitive in the European market. The Armenian Diaspora is of great importance for us, which plays a big role in informing the markets.
He tasted the local wine with the unique method developed by him, highly appreciating the unique taste of the Armenian wines and the quality of grapes.
"Armenia is an interesting country for me because it is one of the birthplace of wine, with rich traditions and history. Armenian wines can occupy a unique place in the international market due to the varieties of grapes, "Sommelier said.
Zaruhi Muradyan, executive director of the Armenian Wine and Viticulture Foundation, highlighted the importance of holding such events in raising awareness of Armenian wines. "Positive evaluations of world-famous sommeliers will become a business card for our wines, making it more competitive and accessible to new markets. The Foundation is willing to support the initiatives aimed at raising the Armenian wine rating and revealing opportunities to enter new markets. "
According to Armen Mehrabyan, at present people are trying to return to the roots and restore the once-widespread tradition of healthy eating and drinking in Armenian households. "The culture of wine is also reviving, and we support it by inviting the Sommelier," he added.
The founder of TOVMASYAN EFB Varduhi Tovmasyan has been exporting Armenian wines to the European market for several years and underlines that the interest towards them is growing year by year. The consumer is looking for new products, which are new, but at the same time have an interesting story, and this is about Armenian wines. "We have a rich history of winemaking, endemic species of grapes, with the help of which we can become competitive in the European market. The Armenian Diaspora is of great importance for us, which plays a big role in informing the markets.
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